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Hygiene start-up Purifas® came to Chasing Albert right at the start of their business journey. They brought with them the FaceShield™ – an innovative hygiene product like no other, and a vision to reduce the risk of infection worldwide. With a poor website, no distributors, or customers – there was a lot of work to be done.
Chasing Albert developed and executed a full-blown integrated marketing strategy across owned, paid, earned, and shared channels, that has been critical to the business’ exponential growth. This includes a fast-growing list of distributors worldwide and expansion into international markets.
Our services? Everything from designing a high performing site that could engage, educate, and convert – all the way to a FB sequential video ad campaign; email automation sequences; expos & conferences; partner marketing; a diverse range of content on hygiene and more!
Here’s what Ibrahim Samaan, CEO of Purifas had to say:
“We came to Marie and the Chasing Albert team with a product and close to no idea on how to sell it.
Not only did they help Purifas articulate its key ideas and messages, but they did in a what that fostered a brand, grabbed attention, and elevated the esteem of the product to new heights. Marie’s ability to articulate ideas and facts showed how great of an understanding she had of our brand and its position, and the future direction we needed to take it.
Marie is exceptional at highlighting our point of difference and making sure we stood out amongst the rest, and for that Purifas is forever indebted to her.”
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