CLIENT
AGB Creative
SERVICES
Website Design and Development // Video Content // LinkedIn Ad Campaign
THE CHALLENGE
When AGB Events launchedin 2009, the company was focused on major public celebration events – some of you might have heard of a small event called Vivid? That was an AGB Events idea and concept they ran for a decade. 18 years later, and the company was much, much more, and had developed significant expertise in digital, immersive exhibitions, specialised interactive digital content and more. It was time to rebrand to AGB Creative to better align their marketing with their reputation and extraordinary work – globally. Chasing Albert was tasked with designing and developing a website that not only reflected their vibrant new brand but also elevated their digital presence. As well as to find a way to connect with their niche target audience in key markets around the world.
WEBSITE DESIGN AND DEVELOPMENT
We designed and built a stunning, modern website that vividly highlights AGB Creative’s exceptional work. Our copywriting echoed their new positioning, while strategic SEO ensured good backlinks were retained and enhanced discoverability.
VIDEO CONTENT
We produced evocative videos that tell the stories behind AGB Creative’s most profound projects. These videos powered a successful LinkedIn ad campaign and were embedded on the website, offering a deeper, more immersive learning experience.
LINKEDIN CAMPAIGN
Our LinkedIn campaign skyrocketed AGB Creative’s followers by 751.5% in just two months, using our video content. The increased engagement is generating valuable new business connections and opportunities globally.
THE IMPACT
All early indicators point to a very successful digital strategy and ad campaign. The new site highlights the company’s full capabilities and delivers an outstanding user experience. It not only retained over 67% of valuable backlinks, but also perfectly aligned with AGB Creative’s vibrant new brand and messaging framework.
BEHIND THE SCENES
Our shoot days are fuelled by caffeine, lots of energy, and a passion for capturing the best stories. But the preparation starts weeks before the cameras are rolling, with meticulous planning, storyboarding and reviewing hours of b-roll.
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